web traffic – 23 Strategies to Improve Your Website Traffic, Google Page Rank and Alexa Ratings
ByAre you looking for ways to increase traffic, increase your Google PageRank and decrease your Alexa Ranking? Listed below are 23 steps that will help you achieve this goal.
1. Content – It is all about the 3 C’s – Consistent, Current, Content. Post at least 5 entries a week, if you consistently post information it also attracts new visitors and subscribers.
2. Press Releases – Send out a press release announcing the launch of your site. Any newsworthy item should also be considered for a press release. We recommend a site like PRLog.org, a free press release website. Occasionally, Google News will pick up a press release off this site if it is gaining interest after posting.
3. Facebook – Are you on Facebook? If so, you can set up an account for your site or create a fan page. Then invite your friends to join. You can tie in your RSS feed (new entries) so anyone visiting will see current information. When someone becomes a fan or friend you will reach their friends and gain more followers.
4. Twitter – We have seen lots of success with people that have used Twitter to network their site. Once you learn how Twitter works and the etiquette of networking you should find some success. The “tweets” you come across can inspire articles and form relationships. These relationships you build can result in posts to your site and a “guest” appearance. Your guest can provide information from an expert in the field and be a benefit to your readers.
5. Blog Catalogs – Sign up for Blog Catalogues, it just so happens that a popular one is actually called BlogCatalog.com. This can get your name out there and introduce you to other sites that you will find helpful.
6. Article Marketing – Many of your entries will make good topics for an article. You can edit your post to appeal to a larger audience and post it on that site. If you post good content it will result in views to your article and then clicks to your site.
7. Subscriptions – Provide your readers with an email subscription service for those that don’t want to miss the most recent articles. You can sign up with a service, such as Feedburner, and have it set up to automatically check once a day for new content and send it out.
8. Email blast – Email all of your contacts to introduce them to your site. Let them know what beneficial information you provide. Ask them to visit your site and subscribe to your email updates and register. Ask for feedback, do they like the layout, the look and ask them to critique to help you improve your site. Then ask them to help you pass the word and email their contacts.
9. Social Bookmarks – Tag your best posts at sites like Digg, StumbleUpon and Technorati. Every time you have a tag out there, it is one more inbound link. Links to your site will improve your rating.
10. Trading links – Network with others that provide similar information and add a link to their site and ask them to link to you. You can also introduce them to your readers as someone you follow.
11. Alexa Widget – Add an Alexa widget to your site that shows your ranking. When you have this widget on your site it also improves your own Alexa ranking.
12. Default Home Page – Ask friends and family if they will add your site as their default home page on their computer. Every time they open their browser, it is one more hit on your site.
13. Forums – Find a few forums related to your site and post questions and answers. Add value to that community. Set up a signature page that you can use to sign out that includes your website.
14. Interlinking – As you add content to your site, link to other articles that you have already written that are similar. This allows people to find more articles on that subject that are on your site. Sometimes a visitor to your site may not find what they are looking for in the article they are reading, but the information may be in a related article and this leads them there. The longer a visitor stays on your site the better chance you have for them to subscribe or return to your site.
15. Site Map – Put together a site map and submitted it to Google, Yahoo and MSN. This site map includes all the blog entries as a separate page. The more pages you have on your site the more content you are providing which increases your standings.
16. Google Analytics – Use Google Analytics to track the page hits and number of visitors. Google Analytics provides reports that inform you of the most active pages, where your links come from and what keys words are being used in the search engines to find your site.
17. Keywords / Metatags – Each page on your site has a unique page description and a unique set of key words. While many pages use the same key word, no two pages have the same set. The key word list contains a long list of words related to information provided on your site. Make it a point to use those key words in your posts. This increases your keyword’s density. According to Google, the greater your keyword density, the more relevant you are.
18. Guest Blog – Highlight other websites, articles, products and people on your site. This provides more content and links. This is a great way to provide your readers with access to experts in the field or wonderful products.
19. Contests – Provide giveaways and contests for your readers. This can attract many to your site. These giveaways and contests provide another opportunity for a press release and links to our site.
20. Logo / Branding – Have a logo that is memorable and eyecatching. One that distinguishes who you are.
21. Easy Links – Provide information on how others can link to your site and make it easy.
22. Kirtsy.com – This is a great site to find popular and relevant articles. Once you join kirtsy you can share articles that you find interesting and add them to their site. You can also add your best articles from your website. When you go to their home page you will see articles posted and in the green box, it shows you how many votes an article receives. The more votes an article gets the more popular it becomes and the more exposure it receives. This site can also be an indicator as to what is a popular topic.
23. ProBlogger – I found this site through networking on Twitter. He consistently provides great information to help you succeed in making the most of your site. Recently, he provided a 31 day challenge – 31 days to build a better blog. You can find this information at problogger.net.
A successful website or blog takes daily attention to finding what works and providing good content. It also succeeds when you build relationships with your readers and network with others. Try these 23 steps and see if you notice an increase in traffic and an improvement on your ranking.
Cammie’s blog site http://www.MomsMaterial.com gives moms ideas they want. She talks about parenting, books for kids and moms, party ideas, school and great gifts ideas.
I think that the overwhelming majority of people who start an online enterprise are motivated enough to want to at least research some simple ways to improve web traffic. Many of us like simple and that is the reason for the presentation of the 3 methods down below.
In truth it is all about the movement of visitors to and from your site and if you have hit the right chord with potential buyers then it will eventually be reflected in your sales revenue.
Because I have been personally scammed by those super miracles cures ” to get a billion visitors to your website in 11.5 seconds” I spend a little time writing these kind of articles advising do not be pulled in by those claims because there are plenty of free methods that you can take advantage of to improve web traffic to your site.
So before you actually spend anything on those fake traffic scams, it is recommended that you try out few tested and proven methods that actually help you improve web traffic if you are consistent with your efforts.
Write Articles: Yes it is a wonderful way to drive traffic to your website. The intent and objective should be clear when you begin writing any article. Choice of keywords is really important when it comes to writing articles. There are lot of articles and content available on a single topic. So your keyword should be such that it is unique and more and more people use it. It’s the right choice and placement of the keywords that helps in boosting the traffic on your website. The good quality articles help you get back links.
Link Exchange: This is another great way to have increased web traffic. How does it work? Simply on the age old principal of give and take, where in you can place your link on someone else’s website and they would give you their website’s link to place on your website. In this way the traffic coming on your website can be increased multifold. This is a tested method which works wonder to improve web traffic.
Join Forum and Discussions: It is a wonderful way to get in sync with the other users and know what’s going on. You can discuss topics relevant to your business. You can answer the queries and questions of other people. And then you can leave your website link in the signature.
Finally, the last that I will share that can improve web traffic is through joining and creating a wide network on the various social networking sites. With so many people joining every day you can imagine the large number of people you can reach out at a single instance. Hence it is an easy way to get targeted web traffic and increase the revenue on your website.
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About Author
Jeff Gadley is an expert internet author that currently writes articles in a number of disciplines. Just like many of you, he is looking to find more website visitors! He presently reviews Low cost, No cost or Free marketing solutions that specifically are designed to Increase Targeted Website Traffic
Let’s get real-search engine optimization is a timely practice that requires your best effort. However, this doesn’t mean you need to spend endlessly grueling hours in front of your computer everyday trying to promote your online business. Implementing just a few of the right SEO strategies in small quantities everyday will boost your site rankings and put you at a great advantage in your niche market.
Quality Content in High Quantity
Your business offers a unique product or service that reaches a wide demand. The web is the way to go, but you need to build a website filled with high quality content, and lots of it.
Suppose you took quality out of the equation. In 72 hours, 12 pots of coffee, and 10 hours of sleep, you put of a website for your business. All you thought about was the end result rather than what you were offering. Chances are, if anyone visits your site at all, it will be so confusing and hard to navigate that they leave within seconds.
You have 4 seconds to capture your audience’s attention.
Think of your website like a zoo. A visitor passes by the lion’s den and sees no lion. Does he park on the nearest bench and wait for the lion to appear? No, he moves on to the next display.
You don’t want to lose your audience with bad content. A single well written web page is far more profitable that an entire site filled with spam. Thus, you need to write relevant content related to your niche that offers insight, advice, ideas, solutions, and has an entertainment value.
What is the best way to do this? Be yourself. Give your website a voice that is uniquely you. Keep up on the latest industry news and provide it to your visitors from your own unique perspective. Update your site weekly, if not daily, with fresh content. Google’s famous algorithm boosts site rankings based on fresh, relevant content.
Keywords
One of the best search engine optimization strategies is use of keywords. When Internet users perform a search, they type in words relevant to their search topic. If you have these keywords placed in your content, META tags, and image descriptions, users are more likely to find you.
Essentially, use a list of words and phrases relevant to your niche business and place them throughout your content. Use keywords in your headings, titles, and the first and last paragraph of your page. Sprinkle them lightly throughout the page as well, but don’t make it obvious that you are targeting these words.
Measure your web rankings
To gain a competitive edge, you need to know how you stand up to other business in your niche. Use web tracking tools to refine your SEO campaign and boost your rankings. Some useful tools are:
Search engine referral tracking
First time and return user tracking
Entry page
Visitor demographics
Popular pages
All of these tracking tools are available through Google Analytics or other website trackers.
Conclusion
Numerous search engine optimization strategies exist. Start with the basics: great content. Once you begin building great content, visitors will find your site. You can them branch out and explore other means of web traffic generation such as social networking and blogging.
Remember to use relevant keywords throughout your content, and keep your content fresh. Never let a page get stale or dated. Web users are always looking for the latest and greatest, and it is your job to provide that for them.
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